Agreement and eligibility
These Terms of Service (the "Terms") are a binding agreement between you and SureLoop ("SL", "we", "us"), operated from Switzerland. By creating an account, clicking to accept, or using the SureLoop websites and services (the "Service"), you accept these Terms.
The Service is offered exclusively for business and professional use. By using the Service you represent that you are at least 18 years old, that you are acting in the course of a trade, business or profession and not as a consumer, and that, if you use the Service on behalf of a company or other entity, you have authority to bind that entity — in which case "you" and "Customer" refer to that entity.
Our Privacy Policy and Cookie Policy form part of these Terms. If you have signed a separate written agreement with SL, that agreement prevails over these Terms to the extent of any conflict.
The Service
SureLoop is an AI-assisted quoting and sales tool. Depending on your plan and configuration, it can read inbound inquiries in mailboxes you connect, extract the inputs needed for a quote, calculate prices using pricing logic you configure, and prepare draft quotes, replies and related documents ("AI Output"). SureLoop is a drafting and calculation assistant: it prepares suggestions for you to review.
We continuously develop the Service and may add, modify or remove features. Features identified as beta, preview, pilot or similar are provided for evaluation, may change or be withdrawn at any time, and are excluded from any commitments in these Terms.
Accounts
You must provide accurate and current information when registering and keep it updated. You are responsible for safeguarding your credentials and for all activity under your account and the accounts of users you invite ("Authorized Users"), whether or not authorized by you. Notify us immediately at support@sureloop.com of any suspected unauthorized use. Plan limits (such as the number of connected inboxes, users or monthly quotes) are shown at purchase and in the Service.
Connected accounts and third-party services
The Service connects to third-party accounts and services that you authorize — for example email accounts (via our infrastructure provider Nylas, using OAuth), payment processing (Stripe), and optional integrations such as accounting or CRM tools ("Connected Accounts").
- Your authority. You represent that you own each Connected Account or have the account owner's and, where applicable, your employer's permission to connect it, and that connecting it does not violate any law, contract or policy that binds you.
- Third-party terms. Your use of Connected Accounts is governed by the relevant third party's own terms and policies (for example Google's). SL's use of information received from Google APIs adheres to the Google API Services User Data Policy, including its Limited Use requirements, as described in our Privacy Policy.
- No responsibility for third parties. Third-party services are outside our control. We are not responsible for their availability, performance, security, data practices, or changes to their APIs and policies, and such changes may limit or end features of the Service without liability of SL.
- Revocation. You may disconnect a Connected Account at any time; doing so disables the features that depend on it.
Customer Content
"Customer Content" means all data you or your Authorized Users submit to the Service or make accessible through Connected Accounts, including emails and attachments, contact data, price books, catalogs, templates and business rules. As between you and SL, you own your Customer Content.
You grant SL a worldwide, non-exclusive license to host, copy, transmit, display and process Customer Content solely to provide, secure, support and improve the Service in accordance with these Terms and the Privacy Policy. You are solely responsible for Customer Content, including its accuracy and lawfulness, and you represent that you have all rights, consents and legal bases needed for us to process it — including with respect to personal data of your clients, suppliers and correspondents contained in connected mailboxes. A data processing agreement is available on request.
The Service is not an archive or system of record. Original messages remain in your mailbox; you are responsible for keeping copies of any data you need outside the Service.
AI Output and your responsibility
This section states the core allocation of responsibility on which SL offers the Service and its pricing.
- Nature of AI Output. AI Output is generated using artificial intelligence together with pricing logic and business data configured by you. Despite its calculation-based design, AI Output may be inaccurate, incomplete, out of date or unsuitable for a particular situation, may misread an inquiry, and may reflect errors or gaps in your configuration.
- Duty to review. You must review, verify and approve all AI Output before sending it or otherwise relying on it. This applies in particular to prices, discounts, quantities, dimensions, materials, technical specifications, delivery dates, and any legal or contractual language in a quote, offer or message.
- Your quotes are yours. Every quote, offer, message or other communication sent from your account or your Connected Accounts — whether typed by you, drafted by the Service, or sent through an automated feature you have enabled — is made by you and is your sole responsibility. SL is not a party to, and assumes no obligation or liability under, any contract, quote or commitment between you and your customers, suppliers or any other third party.
- No liability for business outcomes. To the maximum extent permitted by law, SL is not liable for pricing or calculation errors in quotes you send, underpriced or unprofitable work, lost bids or customers, or any dispute between you and a third party arising from AI Output or its use.
- Automated features. If you enable any feature that sends messages or takes actions without a per-item review by you, you do so at your own risk and accept the same full responsibility for the results as if you had performed each action yourself.
- Ownership. As between you and SL, you own the AI Output generated for you. Because AI systems produce similar output from similar input, output is not exclusive to you, and SL gives no assurance that AI Output is free of third-party rights.
- No professional advice. AI Output is not legal, tax, financial, engineering or other professional advice.
Acceptable use
You agree not to, and not to permit anyone to:
- use the Service to send unsolicited bulk or commercial messages (spam), or in violation of any applicable law, including anti-spam, marketing, data protection, consumer protection, export control and sanctions laws;
- submit or transmit content that is unlawful, infringing, deceptive or malicious, or that contains viruses or harmful code;
- use the Service for any high-risk purpose, including emergency communications or any use where failure of the Service could lead to personal injury;
- probe, breach or circumvent security or authentication measures, or access data of other customers;
- reverse engineer, decompile or copy the Service or build a competing product using it, except to the extent such a restriction is prohibited by law;
- resell, sublicense or provide the Service to third parties as a service bureau without our written agreement;
- circumvent plan limits or usage metering, or use automated means to place abusive load on the Service.
We may investigate suspected violations and may suspend or restrict access as described in section 10.
Plans, fees and billing
- Subscriptions. The Service is sold as a subscription. Fees, billing period, and plan limits (such as connected inboxes and included monthly quotes) are those shown at checkout or in your order.
- Payment. Fees are billed in advance via our payment provider (Stripe) and are due on invoice. You authorize us to charge your payment method on each renewal.
- Auto-renewal. Subscriptions renew automatically for successive periods equal to your billing period unless cancelled before the renewal date (section 10).
- Taxes. Fees are exclusive of VAT, sales and similar taxes, which you are responsible for where applicable.
- Fair use. Plan allowances are intended for ordinary business use. We apply soft limits in good faith and may contact you about persistent excess usage rather than cutting you off mid-work; systematic circumvention of limits is a breach of these Terms.
- Price changes. We may change fees with at least 30 days' notice, effective at your next renewal. If you do not agree, you may cancel before the change takes effect.
- Failed payment. If a charge fails and is not cured promptly after notice, we may suspend the Service until payment is received.
Money-back guarantee and refunds
We offer a [30]-day money-back guarantee on your first subscription payment: if you are not satisfied, email support@sureloop.com within [30] days of your first charge and we will refund that payment in full to the original payment method. The guarantee applies once per Customer, to the first purchase only, and does not apply to renewals, plan upgrades, add-ons, or accounts suspended for breach of these Terms.
Apart from this guarantee, and except where mandatory law provides otherwise, all fees are non-refundable and non-creditable. Cancelling a subscription stops future renewals; you keep access until the end of the paid period, and no prorated refunds are given for partial periods.
Term, suspension and termination
- Term and cancellation by you. These Terms apply from your first use of the Service and continue while you have an account. You may cancel your subscription at any time in the Service or by emailing support@sureloop.com, effective at the end of the current billing period.
- Suspension. We may suspend or restrict the Service, in whole or in part, with or without notice, where reasonably necessary: for non-payment; for suspected breach of these Terms; to protect the Service, our other customers, or third parties; to comply with law; or where required by a third-party platform provider (for example Google) or infrastructure provider.
- Termination. Either party may terminate for material breach not cured within 14 days of notice. We may also terminate for convenience with 30 days' notice, in which case we will refund any prepaid fees for the period after termination — your sole remedy for such termination.
- Effect. On termination or expiry, your right to use the Service ends. For 30 days after account closure you may request an export of your configuration data, after which we delete Customer Content as described in the Privacy Policy. Sections which by their nature should survive (including 5–7 and 11–19) survive.
Intellectual property
SL and its licensors own all rights in the Service, including its software, models, prompts, templates, design, documentation and branding. You receive a limited, non-exclusive, non-transferable right to use the Service during your subscription in accordance with these Terms. No rights are granted except as expressly stated. If you give us feedback or suggestions, you grant SL a perpetual, irrevocable, royalty-free license to use them without restriction or obligation to you.
Confidentiality
Each party will protect the other's non-public information received in connection with the Service with reasonable care, use it only as needed to perform under these Terms, and not disclose it to third parties except to personnel and service providers bound by confidentiality, or where disclosure is required by law. This obligation continues for 3 years after termination; Customer Content is handled as described in section 5 and the Privacy Policy.
Disclaimer of warranties
TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE SERVICE AND ALL AI OUTPUT ARE PROVIDED "AS IS" AND "AS AVAILABLE", WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED OR STATUTORY, INCLUDING ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY OR COMPLETENESS. SL DOES NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, TIMELY, SECURE OR ERROR-FREE, THAT AI OUTPUT WILL BE CORRECT OR SUITABLE FOR YOUR PURPOSES, OR THAT THE SERVICE WILL PRODUCE ANY PARTICULAR BUSINESS RESULT, INCLUDING LEADS, QUOTES ACCEPTED, RESPONSE RATES OR REVENUE. YOU USE THE SERVICE AND AI OUTPUT AT YOUR OWN RISK.
Indemnification
You will defend, indemnify and hold harmless SL, its owner, and its employees, contractors and agents (the "SL Parties") from and against all third-party claims, and all resulting damages, fines, costs and reasonable legal fees, arising out of or related to: (a) Customer Content or Connected Accounts, including a lack of rights or legal basis to provide them; (b) quotes, offers, prices or other communications made to your customers or other third parties, including through the Service; (c) your violation of applicable law, including anti-spam and data protection law; (d) disputes between you and your customers, suppliers, employees or other third parties; or (e) your breach of these Terms. We will notify you promptly of any such claim and may participate in the defense with our own counsel; you may not settle a claim in a way that imposes obligations on any SL Party without our written consent.
Limitation of liability
- Excluded damages. To the maximum extent permitted by law, no SL Party is liable for any indirect, incidental, special, consequential or punitive damages, or for lost profits, lost revenue, lost savings, lost business opportunities, loss of goodwill, loss or corruption of data, or business interruption, even if advised of the possibility, and regardless of the theory of liability.
- Cap. To the maximum extent permitted by law, the total aggregate liability of the SL Parties for all claims arising out of or relating to the Service or these Terms is limited to the fees you paid to SL in the 12 months preceding the event giving rise to the claim.
- Free access. For any free trial, free plan or beta feature, the SL Parties' total aggregate liability is limited to CHF 100.
- Auxiliaries. To the extent permitted by article 101 paragraph 2 of the Swiss Code of Obligations, any liability of SL for acts or omissions of auxiliary persons and subcontractors (including hosting, email infrastructure, payment and AI model providers) is excluded.
- Mandatory law. Nothing in these Terms excludes or limits liability for unlawful intent or gross negligence within the meaning of article 100 of the Swiss Code of Obligations, for death or personal injury caused by negligence, or for any other liability that cannot be excluded or limited under applicable mandatory law. The limitations in this section apply to the maximum extent such law permits.
- Basis of the bargain. You acknowledge that the fees reflect this allocation of risk and that SL would not offer the Service at these fees without it.
Changes to the Service and these Terms
We may update these Terms from time to time. For material changes we will give at least 30 days' notice by email or in the Service. Changes take effect at the stated date; your continued use after that date constitutes acceptance. If you do not agree to a material change, you may terminate before it takes effect and we will refund any prepaid fees for the remaining period. The current version is always available at sureloop.com and its effective date is shown above.
Assignment and successor entity
SL may assign or transfer these Terms, in whole or in part, without your consent to an affiliate or to a successor in connection with a corporate reorganization, financing, merger or sale — including to a Swiss limited liability company (GmbH) or corporation formed to operate the Service, which upon such transfer automatically assumes SL's rights and obligations under these Terms. We will notify you of such a transfer; it does not reduce your rights. You may not assign these Terms without our prior written consent, except to a successor of substantially all of your business, with notice to us.
Governing law and jurisdiction
These Terms are governed by substantive Swiss law, excluding its conflict-of-laws rules and the United Nations Convention on Contracts for the International Sale of Goods (CISG). The courts at the seat of SL in Switzerland have exclusive jurisdiction over all disputes arising out of or in connection with these Terms, subject to any mandatory statutory forum.
General provisions
- Entire agreement. These Terms, together with your order and the Privacy and Cookie Policies, are the entire agreement between you and SL regarding the Service and supersede all prior discussions.
- Severability. If a provision is held invalid, it will be enforced to the maximum extent permissible and the remainder stays in effect; the invalid provision is deemed replaced by a valid one that best reflects its economic intent.
- No waiver. Failure to enforce a provision is not a waiver of it.
- Force majeure. Neither party is liable for delay or failure caused by events beyond its reasonable control, including outages of third-party platforms and infrastructure, internet disturbances, acts of authorities, labor disputes and natural events. Payment obligations are not excused.
- Notices. We may give notices by email to your account address or within the Service; notices to SL go to legal@sureloop.com.
- Independent parties. Nothing in these Terms creates a partnership, agency or employment relationship.
- Language. These Terms are concluded in English; the English version controls over any translation.
Questions about these Terms: legal@sureloop.com.